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Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. A client provides the following two data streams:
Data Stream 1:

The client would like to use a VLOOKUP formula to calculate the Cost per Campaign Advertiser on January 1st 2020.
Which mapping options should the client apply to obtain the expected result?

A)

B)

C)

D)

2. Your client would like to create a new harmonization field - Exam Topic.
The below table represents the harmonization logic from each source.

As can be seen from the table, there are in fact two fields that hold a certain connection: Exam ID and Exam Topic. The connection indicates that where an Exam ID is found - a single Exam Topic value is associated with it.
The client has a requirement to be able to view measurements from all data sources sliced by Exam Topic values, as seen in the following example:

The client suggested to create, without any mapping manipulations, several patterns via the harmonization center that will generate two Harmonized Dimensions:
Exam ID
Exam Topic
Given the above information, which statement is correct regarding the ability to implement this request with the above suggestion?

A) The solution will work - the client will be able to view Exam Topic with Email Sends.
B) Only if 5 different Patterns are created, from 5 different fields - the solution will work.
C) The above Patterns setup will not work for this use case.
D) The Harmonized field for Exam ID is redundant. One Harmonized dimension for Exam Topic is enough for a sustainable and working solution

3. What are unstable measurements?

A) Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'Not Empty'.
B) Measurements that are set with the LIFETIME aggregation function
C) Measurements for which Aggregation Settings are set as 'Auto' and Granularity is set as 'None'.
D) Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'None'.

4. Which three entities and/or functions can be used in an expression when building a calculated dimension?

A) The VLOOKUP function
B) Mapped dimensions
C) The EXTRACT function
D) Mapped measurements
E) Calculated dimensions

5. Which two statements are correct regarding variable Dimensions in marketing Cloud intelligence's data model?

A) Variable Dimensions hold a Many-to-Many relationship with its main entity
B) These are stand alone dimensions that pertain to the data set itself rather than to a specific entity
C) All variables exist in every data set type, hence are considered as overarching dimensions
D) These dimensions are stored at the workspace level

Solutions: